For many years American political strategists have consulted on the campaigns of presidential hopefuls in other countries, discreetly molding the opnions of the voting puplic, spreading US-style politicking around the world.
This riveting documentary follows James Carville and a team of consultants as they help Gonzalo Sanchez de Lozada become president of Bolivia. The same high-tech marketing strategies and images used to promote McDonald’s prove just as effective in altering the political future of another country.
DVD 2193